If your charity is using – or thinking about using – AI-generated images, you may like to take a look at The Saltways’ new practical guidelines on AI-generated imagery. After months of research, more than 100 survey responses, and conversations with charity communicators, designers, researchers and people with lived experience, charity filmmaking agency The Saltways has put together a set of clear guidelines on AI-generated imagery. The guidelines include: clear explanations of how AI generates images (and why that matters); an overview of what constitutes high versus low risk usage for charities; step-by-step prompting guidance to avoid harmful stereotypes; disclosure requirements and best practices – and key questions to ask before using AI imagery. Suitable for charities of all sizes.