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Many organisations want to create positive culture change, but it can be difficult to define what that means and whether progress is being made.

Developed with Sport England’s System Partners, this guide is a practical resource designed to help you:​

  1. Understand and define the culture you want to create​
  2. Influence others and drive meaningful culture change
  3. Measure and track culture change over time

While developed within a sporting context, the principles and lessons apply across sectors. Every organisation, team, and system has its own unique culture, so there is no one-size-fits-all approach.