A new report into how young people make decisions about contraception has found that the most effective way to ensure that young people receive accurate information about contraception is for organisations to share messaging in a variety of ways, including using the channels and platforms that young people are familiar with.

According to research from The Open University and sexual health charity Brook, young people (16-24 year olds) rely on multiple sources of information to inform their decisions – including social media, friends and family, charities like Brook and the NHS.

They prefer a blended method, where they gain factual information from trusted institutions like the NHS and Brook, together with real-life experiences from friends, family, and social media